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Fitness, Nutrition

Drive-Thru Supermarkets

Drive-Thru Supermarkets

  • January 10, 2011 1:58 pm
  • 20 comments

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Author evilcyber visit my website

It was only a short while ago that I mentioned in an article that you can get more fitness into your life by simply parking your car further away from the entrance of your supermarket. The latest invention in grocery shopping takes the opposite direction.

Hail Convenience!

It goes as follows: You visit your supermarket’s website, choose the groceries you want to buy and set the time you want to drive over. When you arrive, everything will already have been put into bags and ready to be stored in your trunk. Payment was either already sent when you finished your order online or you do it on pick-up, from your driver’s window.

The whole concept was brought to life already two years ago, when retail giant Sears opened a first test location of this kind under the moniker “mygofer”. Last year they expanded it to most of the continental US, after which the British Tesco and German Metro groups copied it for their homes countries.

Girl riding shopping cart

Shopping the king's way

For those content with pre-packaged food, at least examining and choosing it so far seemed the most elemental interest they can have in something they, after all, put into their bodies.

Or do people really care that little about what they eat, that they don’t even want to eye which one of the plastic-wrapped 8 oz steaks ends up in their bag? Or how many days that gallon of milk still has to go before its “best before date” comes by?

And on the other end we have the group of consumers that embraces organic foods, doesn’t see a problem with visiting a farmer’s market and even pay higher prices there.

It seems that we consumers, as a whole, are developing schizophrenia.

Picture courtesy of “Plume Noir“.

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Latest Comments

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20 Comments

  1. Hamidabdul101 says:
    January 10, 2011 at 5:52 pm

    picture…

    Reply
  2. Moon says:
    January 10, 2011 at 6:19 pm

    I am a morally outraged at that picture evil >.> I thought this was a Christian blog with Christian values. I was mistaken. I’m going to take my godless heathen-ness elsewhere

    But serious, shop-rite delivers to people’s houses around here if I remember right… So I think we win. Sit at home, click a couple times, have chrome autofill do the delivery info, and sit around. You don’t even have to talk or leave the house.

    Reply
    • evilcyber says:
      January 11, 2011 at 8:13 pm

      Maybe I’m a bit naive, but I think there’s hardly a thing in the world that could outrage you, Moon 😉

      Reply
  3. Nickyz says:
    January 10, 2011 at 6:54 pm

    I think the word “schizophrenia” is too light to describe this. I’m really worried about the next generations…

    And Evil, you could’ve put a better looking girl 😀

    Reply
    • evilcyber says:
      January 11, 2011 at 8:12 pm

      Actually I think she is attractive, in a, well, disturbing way 😉

      Reply
  4. Mr. Hippo says:
    January 10, 2011 at 9:28 pm

    In the UK you can have tesco deliver it to your door, you do it all online. No one else have that?

    Reply
    • evilcyber says:
      January 11, 2011 at 8:12 pm

      That’s around here, too. But with the erratic daily schedules some people have apparently doesn’t work as well as this new concept of “drive-thru supermarkets”.

      Reply
  5. Canadianguy says:
    January 11, 2011 at 12:40 am

    Some in Canada. Delivery to your door. heck you can have it set-up as a weekly thing to get the same thing delivered even if you do not need it.

    Reply
  6. JuhQman says:
    January 11, 2011 at 5:05 am

    I kinda like the girl tbh.

    But yeah fortunately there’s nothing like that in Finland. And it’s also prett rare to go to a supermarket with a car. Or even go to a supermarket. Groceries are mainly done in bit smaller shops that are located where people actually live.

    Reply
    • evilcyber says:
      January 11, 2011 at 8:10 pm

      I can remember the times when it used to be like this around here. And I wonder if things weren’t better then. How much choice in breakfast cereal does one truly need?

      Reply
  7. Wanting Abs says:
    January 11, 2011 at 10:56 am

    @juh Yeah, when I was in Finland we got most of our food from small shops, at least our fruits and breads came from shops and vendors. We went to some supermarket type thing for groceries though. Waay different than here in the US. The way stores are set up and all. A lot less refined goodies in Finland hahaha (although the candy isles were huge :P)

    Reply
    • evilcyber says:
      January 11, 2011 at 8:18 pm

      I think there are some cultural differences here as well. In the US people like to get all their groceries for an entire week with one ride to the supermarket, where, for example, the French often make small purchases daily, after work.

      Reply
    • JuhQman says:
      January 12, 2011 at 2:55 pm

      Goddamn candy aisles. And the fact that they’re just in fron of the check-in makes it even worse. The tobacco law in finland will change so that no tobacco can be visible in a few years time. I’d prefer if it was that way with candy as well 😛

      Reply
  8. Myschly says:
    January 11, 2011 at 4:34 pm

    Yeah we got the delivery to your door in Sweden as well.

    I wouldn’t say consumers are schizophrenic, I’d say it’s the people who realize the dangers of obesity, and those who don’t care. Those who don’t want to pay a fee for some small thing like going to the store and those who want to save time/don’t care about the fee.

    I see how it’s a useful tool for those with very little time, but many who’ll use it will just be too damn lazy.

    Reply
    • evilcyber says:
      January 11, 2011 at 8:09 pm

      However, I think in way that is getting the priorities messed up. If our jobs are more important than our well-being, why do we try to advance our careers?

      Reply
      • Canadianguy says:
        January 13, 2011 at 5:16 am

        POWAAHHHHH!!!!!

        Well it is for me. Can’t rule the world on a fast food salary. 😛

        Reply
        • evilcyber says:
          January 13, 2011 at 5:15 pm

          Interestingly, fast food is quite expensive here in Germany. A Big Mac at McDonald’s costs €3.29 – about $4.39.

          Reply
          • JuhQman says:
            January 14, 2011 at 11:55 am

            3.75 in Finland. But as a whole eating outside is waaaay cheaper in Germany when compared to Finland. Falafel and such cost over 6€ (unless the business is somewhat illegal)

            Reply
            • evilcyber says:
              January 19, 2011 at 7:42 pm

              Illegal? I wouldn’t really want to find out what meat that might be then 😉

              Reply
            • evilcyber says:
              January 19, 2011 at 7:43 pm

              Whoa, that’s interesting! And so many people think that “fast food” = “cheap food”. Well, “cheap” maybe in another sense.

              Reply

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